Director of Brand Marketing
Our client, a global fashion related brand, is searching for a Director level Social Media, Public Relations and Communications person. This search reports to an energized accomplished luxury Brand Marketer. There is a huge opportunity here for the right, passionate and experienced Omni-Channel Strategist who has worked in the apparel, beauty or fashion industry for a known, global brand.
The Director will be responsible for refining, boasting and truly independently driving the success of global social media and PR. This is That Role within a highly energized firm within consumer fashion. The client has an established go-to brand that you’d love to work for now. Too boot, this is a career stop. People are excited to go to work. The Team is established, smart and used to working in a highly competitive, constantly progressing fashion apparel market space.
This position will create multi-channel experiences that showcase our client’s solid stance as a global fashion apparel brand. The position involves ensuring our client’s social, PR and Branding programs are fully integrated with marketing efforts across the Company. Being innovative here is the driver for sure. The Director will evaluate the right social channels and PR strategy to educate and engage consumers about what makes this brand experience a consumer must-have.
The Director will spearhead the design and implementation of the brand’s PR and social media offerings. The Director will embrace the spirit for revolutionizing ideas and products. You will create vanguard campaigns that will inspire and engage our client’s customer audiences while accelerating brand awareness for new and existing customers.
The Director will ensure the adoption of relevant social media strategies into the consumer culture and into all of the company’s products and services with a strong emphasis on PR.
The ideal candidate will have multi omnichannel experience at a corporation, agency or social channel. They should be a vivacious expert with all facets of web marketing, including branded content development, social media, digital advertising, and PR.
MUST HAVE’S:
8+ years similar consumer, fashion apparel experience working within social & PR strategy
The ability and experience to influence the development of an established brand through social and PR channels
A mix of client (consumer fashion) and agency side (campaign setting) experience
A love and passion for what you do!