The Head of Marketing Analytics & Attribution is responsible for building and optimizing the data-driven framework that measures marketing performance across all channels. This leader will translate complex data into actionable insights, define attribution strategies, forecast pipeline impact, and ensure marketing efforts directly tie to revenue outcomes. They partner closely with Marketing, Sales, Finance, and Product teams to guide budget allocation, optimize customer acquisition and retention strategies, and support executive decision-making.
Key Responsibilities:
About us:
We recruit marketing leaders who build momentum. From brand to demand, lifecycle to digital strategy, we specialize in retained marketing executive search placing executives who turn marketing into a measurable growth engine. Boston roots, national reach, and a network built on trust, speed, and depth.
Our clients are organizations ready to scale consumer, B2B, B2C, SaaS, emerging and established brands. We know the signals of leaders who can drive revenue, inspire teams, and create marketing that breaks through. Let’s talk about finding the right fit for your next stage of growth.
The Head of Marketing Analytics & Attribution is responsible for building and optimizing the data-driven framework that measures marketing performance across all channels. This leader will translate complex data into actionable insights, define attribution strategies, forecast pipeline impact, and ensure marketing efforts directly tie to revenue outcomes. They partner closely with Marketing, Sales, Finance, and Product teams to guide budget allocation, optimize customer acquisition and retention strategies, and support executive decision-making.
Key Responsibilities:
About us:
We recruit marketing leaders who build momentum. From brand to demand, lifecycle to digital strategy, we specialize in retained marketing executive search placing executives who turn marketing into a measurable growth engine. Boston roots, national reach, and a network built on trust, speed, and depth.
Our clients are organizations ready to scale consumer, B2B, B2C, SaaS, emerging and established brands. We know the signals of leaders who can drive revenue, inspire teams, and create marketing that breaks through. Let’s talk about finding the right fit for your next stage of growth.
