Vice President of Operations AdTech

Location: Miami, FL (Hybrid / On-Site Preferred)
Industry: AdTech | Performance Marketing | Email Marketing | Demand Generation
Company Size: ~40 Employees | High-Growth Platform
Reports To: CEO

Compensation – $160,000-175,000 base plus bonus

VP of Operations – AdTech & Performance Marketing Platform (Miami, FL)

We are hiring a Vice President of Operations to help scale a high-growth email demand generation and performance advertising platform headquartered in Miami, Florida.

Our client delivers dedicated email advertising campaigns through a vetted network of publishing partners, ensuring 100% share of voice, precision targeting, and measurable ROI. Campaigns are continuously optimized through dynamic testing of creative, messaging, and offers—driving audience growth at scale for brands across industries.

This role is designed for a senior operations leader with deep experience in adtech, martech, digital advertising, or performance marketing platforms, who thrives in fast-moving, data-driven environments and knows how to scale teams, systems, and execution.

What You’ll Do

Operational Leadership & Business Scale

• Lead all day-to-day operations across campaign execution, partner delivery, and internal workflows

• Build scalable operational systems to support rapid headcount and revenue growth

• Establish KPIs, dashboards, and operating cadence tied to performance, efficiency, and ROI

• Partner closely with the CEO and executive team to translate growth strategy into execution

Campaign Delivery & Platform Operations

• Own operational excellence across email marketing campaigns, creative deployment, and optimization

• Ensure seamless coordination between performance marketing, creative, analytics, and partner teams

• Improve workflows for campaign QA, testing, optimization, and delivery at scale

• Drive consistency, reliability, and quality across all client programs

Team Leadership & Organizational Design

• Lead and scale operations, delivery, and client services teams

• Design org structure, management layers, and processes to support growth beyond 40+ employees

• Build a culture of accountability, ownership, and performance marketing excellence

• Support hiring, onboarding, and performance management across operational functions

Systems, Process & Automation

• Identify inefficiencies and implement automation, tooling, and standardized SOPs

• Optimize internal systems supporting ad delivery, partner management, and reporting

• Improve cross-functional collaboration between Sales, Marketing, Product, and Operations

• Balance speed, experimentation, and scalability without introducing bureaucracy

Financial & Performance Operations

• Partner with Finance on budgeting, forecasting, and operational planning

• Monitor margins, unit economics, delivery costs, and campaign profitability

• Support pricing strategy, capacity planning, and partner economics

• Help prepare the business for future investment, M&A, or enterprise-level scale

Who We’re Looking For

Experience

• 10+ years of operations leadership experience

• Proven background in AdTech, Performance Marketing, Digital Advertising, or Email Marketing platforms

• Experience scaling operations in a high-growth company (30–150 employees)

• Strong understanding of performance-driven, revenue-focused operating models

Skill Set

• Deep operational, analytical, and systems thinking

• Data-driven leader comfortable owning KPIs, dashboards, and performance metrics

• Strong executive presence with the ability to influence cross-functional leaders

• Hands-on operator who can build while scaling

Leadership Style

• Builder mentality with high ownership and accountability

• Clear communicator who brings structure without slowing growth

• Comfortable operating in ambiguity and rapid change

• Passion for performance marketing, efficiency, and ROI

Why This Role

• Executive-level ownership in a fast-growing performance marketing and adtech platform

• Direct partnership with the CEO and leadership team

• Opportunity to architect the next stage of growth

• Competitive compensation with meaningful upside

• Miami-based role with flexibility for the right candidate