Vice President of Sales & Business Development AdTech

📍 Miami, FL | AdTech | Demand Generation | Performance Marketing

Compensation $170,00/unlimited

VP Sales & Business Development – Demand Generation & Email Advertising Platform

We are exclusively partnering with a high-growth demand generation and email advertising platform to recruit a Vice President of Sales & Business Development to lead revenue growth, strategic partnerships, and go-to-market expansion.

Our client is a team of performance marketers passionate about growing audiences at scale. Campaigns are deployed with precision through a vetted network of publishing partners, delivering 100% Share of Voice dedicated email campaigns that bring brands to life and drive measurable ROI.

With 40 full-time employees today and aggressive growth plans ahead, this is a rare opportunity to step into a VP-level sales leadership role with direct ownership of revenue strategy and execution.

About the Platform

This performance-driven advertising platform specializes in:

• Dedicated Email Advertising (100% Share of Voice)

• Demand Generation & Performance Marketing

• Digital Advertising & AdTech

• Creative Optimization & Dynamic Testing

• Agency & Brand Partnerships

Through continuous testing and optimization of ad copy, images, offers, and targeting, the platform consistently delivers strong performance and ROI for brands and agencies.

Role Overview: VP Sales & Business Development

The Vice President of Sales & Business Development will own revenue growth end-to-end, serving as the senior leader responsible for:

• New business acquisition

• Strategic partnerships

• Enterprise deal execution

• Sales team build and scale

• Go-to-market strategy

This is a hands-on, builder role for a sales executive who thrives in high-growth adtech and performance marketing environments.

Key Responsibilities

Revenue & Sales Leadership

• Own and deliver new business revenue targets

• Personally close enterprise and strategic performance marketing deals

• Build and scale a high-performing sales organization

• Establish repeatable, scalable sales processes

Business Development & Partnerships

• Develop relationships with brands, agencies, and performance marketing buyers

• Expand agency partnerships and strategic channel relationships

• Identify new verticals, use cases, and revenue opportunities

Go-To-Market Strategy

• Define ICPs, buyer personas, pricing, and packaging

• Partner cross-functionally with Marketing, Product, and Operations

• Translate platform differentiation into compelling, ROI-driven sales narratives

Sales Operations & Forecasting

• Own pipeline management, forecasting, and CRM rigor

• Track KPIs including pipeline velocity, win rates, ACV, and revenue growth

• Provide executive-level reporting and insights

Ideal Candidate Profile

Experience

• 10–15+ years in sales leadership

• Proven success selling AdTech, email marketing, demand generation, or performance advertising solutions

• Experience selling to brands, agencies, and performance marketing teams

• Strong background in enterprise, consultative, ROI-driven sales

Skill Set

• Deep understanding of digital advertising, performance metrics, and attribution

• Executive presence with CMOs, Heads of Growth, and Agency Leadership

• Data-driven, analytical, and outcomes-focused

• Comfortable selling performance-based advertising solutions

Leadership Style

• Player-coach mentality

• Entrepreneurial, scrappy, and growth-oriented

• Strong communicator and team builder

Why This VP Role Stands Out

• Executive ownership of sales, revenue, and business development

• Opportunity to scale a proven, differentiated email advertising platform

• High visibility with the CEO and leadership team

• Significant influence on company growth trajectory