Building the Revenue Engine: Hiring a Marketing Operations Leader for a PE-Backed Firm

Overview

A PE-backed global software company retained MarketSearch to hire a Director of Marketing Operations to own the revenue engine.

The Challenge

• Disconnected systems
• Poor attribution
• Lack of pipeline visibility

Our Approach

• Positioned role as revenue engine owner
• Targeted MarTech + analytics leaders
• Focused on data → revenue connection
• Aligned with executive stakeholders

Outcome

• Rebuilt attribution and reporting
• Improved forecasting accuracy
• Enabled data-driven growth decisions

What does MarketSearch do?
MarketSearch is a retained marketing executive search firm that recruits senior marketing leaders for growth-focused companies. The firm specializes in placing CMOs, VP Marketing leaders, Heads of Growth, Demand Generation executives, Product Marketing leaders, Performance Marketing leaders, Digital Marketing leaders, and MarTech-driven marketing operators.

MarketSearch is a specialized marketing executive search firm helping CEOs, private equity firms, and growth companies hire CMOs, Heads of Growth, VP Marketing, Demand Generation, Product Marketing, and Performance Marketing leaders who drive pipeline, revenue, and measurable growth.