Hiring a Head of Growth to Bridge PLG and Enterprise Revenue in SaaS

Overview

A high-growth SaaS company (~$90M ARR) retained MarketSearch to hire a Head of Growth to unify PLG and enterprise sales pipeline.

The Challenge

• Strong inbound product usage
• Weak enterprise conversion
• Disconnected growth strategy

Our Approach

• Defined PLG → enterprise success metrics
• Targeted hybrid product + revenue leaders
• Focused on experimentation-driven operators
• Aligned stakeholders on growth ownership

Outcome

• Hired a Head of Growth who increased enterprise conversion
• Unified product, marketing, and sales
• Built scalable experimentation framework

MarketSearch29@gmail.com